APPLE an indestructible brand
- It’s creation dates from 1976 by Steve Jobs.
- This slogan is : Think different , Get a mac
- In 2016 it’s turnover was high : 215,639 milliards dollars
Apple is an American mulitinational company that’s designs market electronics product and computer software of all kinds such as :
- iPhone (2007)
- MacBook air (1998)
- Apple Tv (2007)
- Ipad (2010)
- Apple Watch (2015)
Apple becomes the most admired company in the world from 2006 to 2013 , becomes in 2012 the largest market capitalization of all time in the amout of § 623.52 billion
Today this billionary company is in danger because more and more companies are unleashing and proposes which is now big probleme for Apple
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