février 2022 – Always ready for new adventures!

22/02/202214/02/2023

Amazon

Amazon

(Bellevue, Washington)

In 1994, Jeff Bezos founded Amazon from his garage in Bellevue, now the headquarters are in Seattle. Initially an online marketplace for books, it has expanded into a multitude of product categories. In 2020, Amazon reached a turnover of 386 billion dollars with the slogan : « work hard, have fun, make history » !

by E and E

22/02/202214/02/2023

The North Face

The North Face was founded in 1966 by Douglas Tompkins and Susie Tompkins Buell

on North Beach in San Fransisco

as a sportswear and accessories company with a focus on mountain activities .It’s name evokes the coldest and most unforgiving of mountains and has helped explorers reach the highest peaks of the Himalayas .It was on a beach that the North Face was created .

A-K & T

22/02/202214/02/2023

Hollister

This famous brand was created in 2000 by Abercrombie and Fitch. The first shop opened the same year in Colombus in Ohio.

Abercrombie and Fitch made up a false history for this new brand.

This history tells that the brand was created by JM Hollister, an american traveler who founded the brand in 1922, settling on the Californian coast.

This history is the storytelling of the brand !

J and L

22/02/202214/02/2023

Pringles

Pringels (Montgomery, Ohio)

Pringles was established in 1967 by Alexandre Liepa. Pringles are crips with several flavors such as onions, paprika or even barbecue. But also very special flavors such as shrimp cream, dill pickle or spaghetti bolognese. Initially the chips were called Pringle’s before adopting the current name.